Ambient World Identity
Other
At the end of our first year of our course, we were asked to design a new corporate identity for Ambient World. Previous to this assignment, I had no experience with electronic music or the style of design at all, so this assignment began by being quite a struggle to figure out how I should approach it.
After spending a lot of time in my sketchbook, I settled on the simple rectangular marque shown above. The dots in the top right hand corner of the logo are braille for A and W.